Every kid deserves the whole journey, not just the door. Not every kid gets the chance. I'm building until that changes.
I'm Shannon Baylor. I'm a technical product manager building youth sports tech, the person who turns a problem into a product and makes the technical calls to ship it. I cannot stop thinking about why some kids get the whole journey and some kids never find the door.
WHAT I'M BUILDING
Klubbi
Find youth sports programs near you. Finally.
Families spend hours Googling youth sports programs and hoping something shows up. Programs spend just as much time trying to get found. Klubbi is the marketplace that connects them, searchable by sport, age group, location, and cost. Built for Houston first, designed to scale everywhere.
Let's Play, Houston
Because finding the program is only half the problem.
Cost is one of the biggest reasons kids don't play. The Let's Play, Houston discount card reduces registration fees and program costs for Houston families, making the programs that exist actually accessible to the families who need them most.
Sideline Assist
For the parent managing three kids, four schedules, and a job.
Most youth sports apps are built for coaches and administrators. Nobody built one for the parent in the stands juggling it all. Sideline Assist is a sports planning app built for families: schedules, logistics, and everything in between, in one place.
These are the tools. The mission runs wider than any one of them.
Work with me
Building something in sports tech, or hiring for it?
I'm a technical product manager and solutions architect. I take a messy problem, turn it into a product, and stay close enough to the build to make the real technical calls.
Open to full-time roles and a couple of select builds right now.
See how I work →BUILDING IN PUBLIC
The wins, the freezes, the late-night errors I'd never seen before. All of it.
Now: weeks from launch, telling on myself
Okay, telling on myself a little. Some days the build flies. Some days I sit down with everything I'm holding, the code, the outreach, the data, the legal, the money side, all of …
Read more →Why I'm here
If you made it this far, hi. I'm Shannon. I'm a Houston mom, a volleyball player and coach, someone who spent more than a decade inside youth sports and could not stop thinking ab…
Read more →ABOUT SHANNON
I've spent more than a decade inside youth sports, building programs from the ground up and directing a club through years of real growth. I watched families who couldn't find programs. I watched programs that couldn't find families. The gap between them wasn't passion. It was infrastructure. So I started building it. Now I build the tools to close it.
Whole heart, whole brain, occasional kitchen dance. 🤍